Understanding the Older Consumer
the Grey Market »

Violence on Television
An Analysis of Amount, Nature, Location and Origin of Violence in British Programmes »

Television and Children
Program Evaluation, Comprehension, And Impact »

Digital Health
Meeting Patient and Professional Needs Online »

Alcohol Advertising And Young People's Drinking
Alcohol Advertising and Young Peoples Drinking »

Pets and People
In an examination of the relationship between pets and people, Barrie Gunter illustrates the many psychological benefits that animal companionship can bestow... »

News and the Net
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Children as Consumers
Exploring how children become socialized into consumer society, this text considers how they respond to advertising, what they like and dislike, what they be... »

Television Versus The Internet
Will Tv Prosper Or Perish As The World Moves Online? »

The Google Generation
Are ICT Innovations Changing Information Seeking Behaviour?. »