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Entreprenerial Marketing
It is increasingly apparent that most firms succeed because they are willing to break the rules and act entrepreneurially. The purpose of this text is to exa... »
It is increasingly apparent that most firms succeed because they are willing to break the rules and act entrepreneurially. The purpose of this text is to exa... »
Strategy For Sustainable Competitive Advantage
Surviving Declining Demand and China's Global Development »
Surviving Declining Demand and China's Global Development »
Small Business E-Commerce Management
This text uses both published research and real-world case studies to provide students with an understanding of the key aspects of managing e-commerce proces... »
This text uses both published research and real-world case studies to provide students with an understanding of the key aspects of managing e-commerce proces... »
Ideeënbus
