Boek
The economic concepts presented in marketleading MANAGERIAL ECONOMICS 12eInternational Edition show you how to use common sense to understand businessand solve managerial problems. This innovative text helps you sharpen youreconomic intuitionan invaluable skill that helps you as a future managerdecide which products to produce costs to consider and prices to charge aswell as the best hiring policy and the most effective style of organization.With its unique integrative approach the text demonstrates that importantbusiness decisions are interdisciplinary illustrating how different functionswork together. A basic valuation model is constructed and used as theunderlying economic model of the firm each topic is then related to an elementof the value maximization modela process that shows how management integratesaccounting finance marketing personnel and production functions. The textalso provides an intuitive guide to marginal analysis and basic economicrelations. Once you understand the importance of marginal revenue and marginalcosts the process of economic optimization becomes intuitively obvious. A widevariety of examples and simple numerical problems vividly illustrate theapplication of managerial economics to a vast assortment of practicalsituations. MANAGERIAL ECONOMICS 12e teaches you to more effectively collectorganize and analyze information giving you powerful tools that can help youbecome more successfuland satisfiedin your career. «
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