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Tribes: We Need You To Lead Us According to Godin, Tribes are groups of people aligned around an idea, connected to a leader and to each other. Tribes make our world work, and always have.... »
The Big Moo Stop Trying To Be Perfect And Start Being Remarkable »
Meatball Sundae How New Marketing is Transforming the Business World (and How to Thrive in It). What is a meatball sundae? It's something messy, disgusting and... »
Unleashing the Ideavirus Stop Marketing at People! Turn Your Ideas Into Epidemics by Helping Your Customers Do the Marketing Thing for You. »