Leader To Leader (ltl)
Summer 2011 »

Jack Trout On Strategy
Capturing Mindshare, Conquering Markets »

Differentiate or Die: Survival in Our Era of Killer Competition
Survival in Our Era of Killer Competition »

Der Geist und das Greenhorn
Die wundersame Verwandlung eines Erbsenzählers zum Marketing-Genie »

The Making Of A Name C
The Inside Story Of The Brands We Buy »

22 Immutable Laws Of Marketing
This marketing guide provides marketing executives with the tools and techniques they need to put forces to work on the side of their products. Each of the 2... »

Positioning
The Battle for Your Mind »

The Power Of Simplicity
A Management Guide to Cutting Through the Nonsense and Doing Things Right »

The Handbook of Municipal Bonds
The Handbook of Municipal Bonds »

Repositioning
Marketing in an Era of Competition, Change and Crisis: Marketing in an Era of Competition, Change and Crisis »