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Master Thesis from the year 2003 in the subject Economics Business Personneland Organisation grade good European College of Business and Management 32entries in the bibliography language English abstract In todays economycompanies are increasingly facing new challenges. High competition in a globalmarket shrinking corporate resources rapid shifts in technology and therecruitment and retention of talented and skilled people are just few of thesechallenges.The economy demands that peoples knowledge and skill levels beconstantly updated. A growing number of companies are developing a new learningculture. In the past companies have viewed training as a necessary expenserather than an investment. Emphasis was placed cutting on the expense oftraining by making it more efficient. Now in response of these challengescompanies are beginning to view training as an investment. The knowledge andskills of the organisations employees are now being held on equal basis withthe companys monetary asset. Learning faster than other companies representsone of the most important competitive advantages.1Here the Internet technologyrepresents an unprecedented opportunity for training departments to add valueto the organization. Elearning combines education information communicationtraining and knowledge management.2 It represents an all embracing and costeffective way of training staff. It can deliver on a global basis whiletailoring content to suit the needs of the individuals. It also allows anorganization to regularly assess skills gaps. Its benefits have already beenrealised by a number of the worlds leading companies who prepare theirworkforce with elearning. Some case studies will be described in this report. «
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