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Art & Science Of Marketing C
The book blends the art of marketing with the science of marketing to provide insight for marketing managers about how to implement marketing more effectivel... »
The book blends the art of marketing with the science of marketing to provide insight for marketing managers about how to implement marketing more effectivel... »
Creating Corporate Reputations P
Corporate reputations are a valuable strategic asset for every company. This book outlines how high-status companies become corporate super-brands and it pre... »
Corporate reputations are a valuable strategic asset for every company. This book outlines how high-status companies become corporate super-brands and it pre... »
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